FWAG was first established as a charity in the 1960s by a group of forward thinking farmers who saw that the environment was an important part of a successful farming business. For more than five decades, FWAG has provided trusted, independent environmental advice to the farming community, building a reputation for its ethical ethos and high standards of service. The organisation helps farmers understand the environmental value of their land and make the most of the agri-environment options available.
The FWAG Association succeeded FWAG in 2011. It represents a coming together of the local Farming & Wildlife Advisory Groups which continue to serve the farming community up and down the country today, according to the original FWAG standards and values.